In recognition of Nigeria’s emerging fashion industry, Nigeria’s leading luxury goods store, Polo Avenue, has announced its support for the growing industry through an initiative called “Polo Avenue Fashion Series.”
The Fashion Series premièred over the weekend at the Polo Avenue boutique on Ozumba Mbadiwe Avenue, Victoria Island, Lagos. The event had models exhibiting the series of fabrics on a mini runway to the fashionable crowd. Guests were also generously entertained with premium champagne label – Champagne Vollereaux, with soft classical music to create the right ambience as they enjoyed a classy evening of luxury shopping and fashion display at the Polo Avenue boutique.
Speaking at the event, Executive Director, Polo Limited, Jennifer Obayuwana noted that the fashion industry in Nigeria has become very dynamic with a lot of innovation and emerging brands poised to compete on a global scale.
“For us at Polo Avenue, the decision to support the fashion industry was initiated as a result of the quality, style and commitment of designers who have strived over the years to add value to the industry,”she said. “As you already know, the sustenance of luxury business around the world is based largely on quality. This has been our watch word and as a responsible organization, we are pleased to support brands that show excellence and top quality in their work which is what we are doing with the ‘Polo Avenue Fashion Series’.”
Polo Avenue holds franchise for luxury fashion brands including Versace, Gucci, Dolce and Gabanna, Balenciaga, Chopard and Jimmy Choo. It is recognized as the leading luxury-focused retailer in West Africa.
Francesca Rosset, Managing Partner, Kinabuti Limited, an ethical label out to empower women showcased its Vlisco Khan Autumn/Winter collection, also noted that there was no place to showcase the Kinabuti Collection aside from Polo Avenue. “Polo Limited is the unmatched leader in the luxury business in Nigeria with a reputation of quality, style and value. We are proud to be associated with Polo Avenue and appreciate the support we have received as well as the opportunity given to display our collection in this exotic store,” he emphasized.
Polo Limited, founded by Nigeria’s pioneer luxury goods entrepreneur John Obayuwana, is a company devoted to bringing luxury products from the world’s most prestigious brands to enrich the lives of Nigerian consumers and seeks to add value to the society by promoting a lifestyle of refined culture, beauty and elegance.