Cristiano Ronaldo, Kylie Jenner, Ariana Grande… Who are the highest paid stars on Instagram?


On Wednesday, June 30, the site revealed its list of the highest paid personalities on Instagram. Usually, this one is dominated by American stars from reality TV, film, and the music industry. This year and for the first time, the first place is occupied by Cristiano Ronaldo, with more than 33 million euros won each year on the social network. Thanks to Instagram, the player receives more than his annual salary at Juventus Turin, which was around 31 million euros in 2020.

The Portuguese footballer effectively explodes all counters with nearly 125 million followers gained since the beginning of 2020. Followed by more than 306 million people, he would touch up to 1.35 million euros per sponsored content.

Behind the king of influencers, in second position, we find actor Dwayne Johnson ( Fast & Furious ) and his some 1.28 million euros per paid post. Of the ten personalities on the list, six of them are women, including Beyoncé, Kim Kardashian or even Kylie and Kendall Jenner. Lionel Messi, Cristiano Ronaldo’s great rival, finds himself in 7th position with 980 miles per post.

This increase in remuneration per post is explained by the increase in the use of social networks. “As Covid-19 continues to turn our lives upside down, it seems Instagram is one of the few places where the pandemic hasn’t had a negative impact. With a growing number of followers and huge exposure from each post, it’s no wonder how much this content can pay off , ” says Mike Bandar,  Co-Founder of .

Daniel Bishopp

Daniel U. Bishopp joined LA MODE in November 2020 to work on the features team covering fashion, culture, food and drink and technology in print and online. Before that, he worked for STYLE ME AFRICA.

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La Mode Magazine an award winning magazine is founded by Mrs. Sandra Odige, a Nigeria based monthly publication established in 2011.  A digital and print publication known for its innovative and creative initiatives and style of publishing.

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