La Mode Entrepreneur Excellence Grant

You know that moment when someone walks onto a red carpet and it feels like a breeze just followed them in? That was Damson Idris at the F1: The Movie premiere in London.

Wearing a pale yellow Tommy Hilfiger Spring 2025 suit, Damson looked like he’d been squeezed straight out of a chic Amalfi cocktail. No shirt. Just skin, sun, and a full gold rollout courtesy of his own jewelry line, DIDRIS. And it worked — mostly.

The tailoring? Clean. The color? Gorgeous. The trousers? Let’s just say they were more revealing than expected. Whether it was the lighting or just a bold choice, the sheer fabric made it very clear where the pockets lived. And yes, we looked.

Damson Idris
@damsonidris/Instagram

But Damson knew what he was doing. His signature smirk said, “I planned this,” and the stack of pearl-and-gemstone chains, gold IWC watch, and layered rings confirmed it. He may have been dressed for summer, but the jewellery screamed winter bonus. Even the venue lights hit him like he was headlining a solo.

Author

Daniel Usidamen is Fashion Editor & Chief Critic at La Mode Magazine. Known for his sharp takes and unapologetic voice, he writes about runway moments, rising African designers, and the cultural pulse of fashion on the continent. Expect insight, a little sass, and zero filter.

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