The hair changes just keep coming this season, and no one seems to be sticking to traditional fall hair color trends. Celebrities like Kendall Jenner and Jennie from Blackpink are going blonde, while stars like Hailey Bieber and Beyoncé are opting for lighter hues for the cooler days ahead. Now, Zendaya is the latest star to join the trend, debuting a stunning new color for her latest campaign with On.

During her Challengers press tour, Zendaya had already wowed us with a caramel blonde shade featuring lighter strands, which she kept for quite some time. However, she’s now switched things up. The actor shared behind-the-scenes photos from her new campaign shoot, revealing a breathtaking scene in the Swiss mountains—and an equally dreamy hair transformation.

In the campaign photos, Zendaya flaunts extra-long curls that catch the wind, showing off her copper blonde color. Her new look features a copper base, enhanced with delicate flecks of chantilly blonde strands that add dimension and brightness to the auburn tones. Zendaya left her roots dark, which creates a beautiful contrast, adding depth to her copper curls.

@on/Instagram

While celebrity hair changes for shoots, red carpets, or performances often leave us wondering if the change is permanent, Zendaya’s copper-blonde locks are undeniably the perfect fit for fall. Her fresh take on the blonde trend mixes warmth with vibrancy, making it the ultimate fall hair inspiration.

For the On campaign, Zendaya kept her makeup natural, wearing a light swipe of mascara and a glowy, sheer foundation that complemented her athletic look. The effortlessly chic vibe fits perfectly with On’s athleisure aesthetic.

This season’s blonde trend has officially entered a new era, and Zendaya’s copper-blonde curls are the perfect blend of lighter hair trends and traditional autumn hues. If you’re thinking about switching up your hair this fall, this look might be the ultimate inspo.

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