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Fashion

Meet Swazzi Founder “The Lifestyle Affair”

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Introducing Okolo Miracle Obiechina, fondly recognized as ‘Swazzi.’ With a deep passion for the art of fashion and a keen eye for aesthetics, he gracefully weaves his expertise as an image architect and a thriving businessman. As the visionary founder of ‘The Lifestyle Affair’ and the creative director of ‘YHUT,’ Swazzi brings forth an enchanting world of style and innovation.

Originating from the enchanting city of Enugu, Nigeria, Swazzi’s journey is adorned with academic accolades, holding an NCE in Accounting Education and a BSc in Business Administration.

His artistry extends far beyond the confines of mere fashion, as he has lovingly curated the visual narratives of numerous renowned Nigerian music videos. From Kizz Daniel’s mesmerizing “Buga” to the explosive energy of Asake’s “Terminator” and the alluring charisma of Tiwa Savage and Asake in “Loaded,” Swazzi has left his indelible mark.

Not confined by borders, Swazzi’s creative touch has transcended genres, styling Afrobeat stars and adorning the luminous personalities of actors and influencers across the vast African continent. His journey is a harmonious symphony of creativity and style, woven with the threads of passion and innovation.

November 8, 2023

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